Entrepreneurship 101 is designed to immerse you in the fundamentals of building a business that is deeply aligned with customer needs. This course offers a hands-on approach to entrepreneurship, emphasizing the importance of the customer in every aspect of business development. You will learn to:

• Explore potential applications for your ideas, assessing feasibility and market viability.
• Identify and select the most promising markets, using tools and techniques to estimate market size and growth potential accurately.
• Understand your customers through rigorous market research, developing insights into their behaviors, needs, and preferences.

By the end of this course, you will have the tools to create a customer-driven business model, positioning your startup for sustainable growth and success. This course is ideal for aspiring entrepreneurs, early-stage founders, and anyone interested in turning innovative ideas into viable businesses.

What you'll learn